The full video, titled “Model Boys: Nakita – Reflection/Refraction”, will be available for free streaming starting June 15 on Europromodel’s official website. Viewers can also purchase a digital download package that includes the soundtrack, behind-the-scenes footage, and a high-resolution photo gallery.
For those interested in following Nakita’s career, his Instagram and TikTok handles have been released under the username @nakitamodel – though as of this writing, the accounts are still in private mode, set to go public on launch day. The full video, titled “Model Boys: Nakita –
Though the full video hasn’t been publicly released, critics and industry insiders who attended a private screening in Paris have offered glowing early reactions: “Nakita possesses the kind of magnetic stillness that
“Nakita possesses the kind of magnetic stillness that most actors spend years trying to learn. Europromodel has found something special here.” – Le Monde de la Mode “This is what happens when you stop treating
“This is what happens when you stop treating model boys as statues and start treating them as artists. The video shoot is raw, real, and revolutionary.” – The Fashion Observer
The final 4-minute video will debut exclusively on Europromodel’s proprietary streaming platform before hitting YouTube and Vimeo. A 30-second teaser released last week has already amassed 1.2 million views across TikTok and Twitter (X), with the hashtag #NakitaEuropromodel trending in four European countries.
To capitalize on the momentum, Europromodel is launching a limited-edition photo zine titled “Model Boys: Nakita – The Video Shoot Diaries”, featuring never-before-seen behind-the-scenes stills, handwritten notes from the director, and a Q&A with Nakita.