Hollister Tbilisi Upd
“Finally, jeans that fit my height! I’m 178 cm, and local brands are always too short. Hollister’s ‘long’ sizes online are great, but in-store they also have many 34” inseams.”
— Nino, 24, Tbilisi
“The staff doesn’t follow you around. You can browse in peace. And the music isn’t as loud as in the Istanbul branch.”
— David, 30, frequent shopper
“One downside: no plus sizes above XL in store. You have to order online from their EU site.”
— Tamta, 28, stylist
If you are posting about this topic on Instagram or TikTok, use this text:
Caption: 🇬🇪 Hollister Tbilisi UPD! 🌊 Still chasing that California vibe in the Caucasus? Here is the current situation: 📍 Location: Tbilisi Mall (Flagship store is open!) 👖 Stock Check: Full denim range and summer drops are currently in stock. 💸 Price Point: Mid-range. Great for quality denim and hoodies. Skip the shipping fees and check out the store for the full fit. Tag a friend who needs new jeans! 👇 #TbilisiShopping #HollisterTbilisi #GeorgiaTravel #FashionTbilisi #TbilisiMall
While there is currently no standalone, official Hollister flagship store in Tbilisi, Georgia as of April 2026, the brand's products are primarily available through multi-brand retailers and international online shipping. Where to find Hollister in Tbilisi
Multi-brand Retailers: You can often find Hollister and Abercrombie & Fitch items at retailers like Dressup Group or shops within Tbilisi Mall and City Mall Saburtalo that specialise in importing US brands.
Online Shopping: The official Hollister Website offers international shipping to Georgia. Local customers often use forwarding services like USA2GEORGIA to ship orders from the US site for better deals and variety. Recent Brand Updates (April 2026)
"Class of 2026" Collection: Hollister has recently launched its "Class of 2026" graduation-themed apparel, including graphic hoodies, camis, and loungewear.
Spring Promotions: Regional online discounts of up to 15% off spring favourites are active through early April for select European markets, which may apply to orders shipped to Georgia.
Brand Shift: The brand continues its move away from heavy logos, focusing instead on casual "fashion tops" and high-quality denim. Social Media Post Drafts Option 1: The "Wishlist" Post (Engaging)
🌊 Hollister Vibes in Tbilisi! 🇬🇪Still dreaming of that California sun? ☀️ While we wait for a flagship store, we’re stocking up our carts online! From the iconic Social Tourist line to the new Class of 2026 drops, the spring collection is calling. 🌸
🛒 Pro Tip: Use your favourite forwarding service to snag those US-exclusive deals!#HollisterTbilisi #TbilisiShopping #GeorgiaFashion #CaliforniaVibes #ClassOf2026 Option 2: The "In-Store Search" Post (Local focus) 🔎 Hunting for Hollister in Tbilisi?Checked out Tbilisi Mall or City Mall hollister tbilisi upd
lately? We’re spotting more Cali-cool styles hitting the shelves of our favourite multi-brand boutiques. 👕✨
Where’s your go-to spot for Hollister denim in the city? Let us know below! 👇#TbilisiStyle #StreetwearGeorgia #HollisterCo #ShopLocalTbilisi Expand map
How Hollister Came Back From The Dead | BoF - The Business of Fashion
Hollister Co. remains one of the most requested brands for fashion-forward youth in Georgia, known for its Southern California lifestyle aesthetic and iconic seagull logo. If you are searching for a "Hollister Tbilisi update," here is everything you need to know about the brand's current presence and where to buy authentic gear in the capital. Is there an official Hollister store in Tbilisi?
Currently, there is no standalone, official Hollister Co. flagship store in Georgia. While major malls like City Mall, East Point, and Tbilisi Mall host several international brands under groups like Retail Group Georgia, Hollister has not yet opened a dedicated monobrand location.
However, fans of the brand can still find authentic Hollister products through several reliable channels. Where to buy Hollister in Tbilisi 1. Multi-brand Retailers
Several premium outlet stores and multi-brand boutiques in Tbilisi frequently stock Hollister apparel. Locations in the Saburtalo and Vake districts often carry seasonal imports, including: Classic logo hoodies and sweatshirts. Hollister denim and "Jean Shop" collections. Summer essentials like polos and graphic tees. 2. Online Shopping via USA/UK Shipping Services
The most popular way for Tbilisi residents to get the latest Hollister collections is by ordering directly from the official Hollister US or UK websites. Since direct shipping to Georgia can be expensive or unavailable, locals use freight forwarding services such as: USA2GEORGIA Inex Group Camex
By using these services, you can take advantage of major Hollister sales (like the Semi-Annual Sale) and have the items delivered to a local pickup point in Tbilisi within 7–10 days. 3. Instagram Shops and Local Resellers
A growing number of curated Instagram boutiques based in Tbilisi specialize in importing American brands. While this is a convenient "buy-it-now" option, always verify the authenticity and check the return policy before purchasing. Pricing Expectations
When shopping for Hollister in Tbilisi through local resellers, expect to pay a premium compared to US prices to cover customs duties and shipping costs. T-shirts: 60 – 90 GEL Hoodies: 150 – 220 GEL Jeans: 180 – 260 GEL
If you order yourself via a forwarding service, you can often save money, especially during clearance events where tees drop to $10–$15. Future Outlook “Finally, jeans that fit my height
The Georgian retail market is expanding rapidly. With the success of sister brand Abercrombie & Fitch in global markets, there is constant speculation about Hollister officially entering the Caucasus market. For now, the best "update" for shoppers is to keep an eye on the directories of major malls like City Mall Saburtalo, which continues to attract teen-centric international labels.
💡 Pro Tip: If you are buying Hollister jeans in Tbilisi, remember that the brand uses US sizing (inches). It is helpful to know your waist and length measurements before visiting local boutiques or ordering online. If you'd like to find the best current deals, tell me:
What specific items you are looking for (e.g., hoodies, jeans)? Your preferred shopping method (in-person or online)?
As of April 2026, there are no official Hollister Co. physical stores in Tbilisi, Georgia. While Hollister has a strong presence in the U.S. state of Georgia (with locations in Atlanta, Buford, and Savannah), the brand has not expanded into the country of Georgia. Shopping Options in Tbilisi
If you are looking for similar styles or brands in Tbilisi, consider these alternatives: Retailers in Galleria Tbilisi
: This major mall features international clothing brands like Tommy Hilfiger and .
International Shipping: You can often order Hollister products directly through their official website
, though availability and shipping costs to Georgia may vary. Multi-brand Stores: Local shops like Excelsior Shop
on Abashidze Street offer various luxury and international brands, though they typically focus on higher-end labels like Loro Piana rather than teen surf-wear. Brand Updates for 2026
While no Tbilisi opening is planned, Hollister has recently focused on:
Throwback Collections: In early 2026, the brand released a special collection of women’s and men’s styles inspired by its early 2000s "endless summer" aesthetic to celebrate its 25th anniversary. New Openings Elsewhere
: New stores have recently been announced or opened in other international markets, such as the in Birmingham, UK. “The staff doesn’t follow you around
Here’s a useful content piece covering Hollister Tbilisi (Upd) — focusing on updates about location, shopping tips, current status, and practical info for visitors in Tbilisi, Georgia.
Currently, the primary destination for Hollister products in Tbilisi is the official store located within the city's premier shopping destination.
(Note: Always check for temporary pop-ups in other centers like East Point or City Mall Saburtalo during holiday seasons, but Tbilisi Mall is the flagship location).
Tbilisi, Georgia – In the bustling heart of Georgia’s capital, amid the winding cobblestone streets of Rustaveli and the modern glint of Galleria Tbilisi, an unexpected coastal breeze blows. It’s not from the Black Sea, but from a surfboard-lined storefront: Hollister Co. has firmly planted its iconic seagull logo in Tbilisi, offering local fashion lovers and expats a true American retail experience.
As of now, Hollister does not have a standalone store in Tbilisi.
However, you can find Hollister products at:
👉 Best bet for original Hollister: Order online from Amazon US/UK via a forwarder (e.g., USA2Georgia, Camex) or buy from resellers on mymarket.ge / ss.ge.
Solution: Go on Monday or Tuesday at 2:00 PM (right after school pick-up rush ends). Do not go on Saturday afternoon unless you want a 20-minute wait.
Yes, with caveats.
If you need a specific item for a vacation or a gift, the convenience of trying it on and taking it home immediately is worth the 20-25% markup compared to ordering from the US and paying international shipping (which costs ~60 GEL plus customs).
However, if you are buying jeans in bulk (3+ pairs), order from the US Hollister website via a freight forwarder. You will save money.
For everyone else, Hollister Tbilisi remains the king of casual wear in the Caucasus. The vibe is good, the air conditioning is cold, and the clothes still smell like that iconic signature fragrance.
If you want that SoCal / beach / relaxed vibe without ordering abroad: